Starting your cannabusiness is one thing... preparing it for growth, sustainability and scale is another.
The BCB Mastermind is an immersive experience that empowers minority cannabis business owners to thrive in the cannabis industry with best-in-class leadership training and a unique “next-level “business development curriculum.
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For Cannabis Business CEOs
The BCB Mastermind is an executive-level training series sponsored by Parallel intended to accelerate the growth of high-potential businesses of color in the cannabis industry.
Developed by black cannabis advocates and operators, Brandon L. Wyatt, Esq. & Todd Hughes, as they saw a need to create pathways to success for BIPOC business owners. Drawing on the experiences of advisors and business leaders in the industry from across the country, this comprehensive curriculum provides the tools to catapult your company to the next level and help it emerge as a force in the cannabis industry.





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ABOUT THE PROGRAM
Our Program Is UNIQUE
Via a six-week online cohort coupled with an in-person two-day intensive, cannabis founders and professionals complete structured exercises and receive expert training from leading subject matter experts and practitioners from the industry.
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Upon completion of the program, BCB Mastermind graduates are equipped with the business plans, knowledge, network, and know how to scale their businesses into ones that reflect their potential.

QUALIFICATIONS
01
The BCB Mastermind is open to cannabis business owners of color.
02
Be available for the mandatory in-person workshop for their cohort's region ( see cohort calendar below).
03
Admitted cohort members must be willing to roll up their sleeves and WORK creating business plans, materials and processes. This is not a learning program where you passively sit and watch; this is a doing experience where you will get more done in 6 weeks than you might in 6 months or more. You must be ready to work.
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Admitted cohort members must be willing to commit four hours a week to group training sessions, four hours a week for home work and group assignments, and two full days of in person training sessions for a total time commitment of: 65 total program hours
Not sure if you meet all these qualifications yet? Apply anyway! We review EVERY application and accept applicants on a case-by-case basis!
CURRICULUM HIGHLIGHTS
Risk Management
Learn the risk management framework and build the tool kit that will enable you to tackle Cannabis industry compliance.
Marketing and Sales
Learn sales and marketing optimization best practices from the leading cannabis sales and marketing executives form across the industry.
Customer Experience
Learn how to create a customer -centric organization and walk away with a customized roadmap for your organization.
Finance
Most of what you know of business finance is wrong. Get the BCB Mastermind "Quick Start" Guide and leave the intensive equipped with the knowledge you need to make good financial decisions for your business.
Leadership
Hear from industry experts about optimizing your business model for scale. Learn how to solidify your culture for growth.
Product
Innovation is about continuous improvement. Learn how to integrate iterative processes that will help you to maintain quality while expanding your product/ service lines.
ADMISSIONS PROCESS

Submit Application
The sooner you submit your application the sooner you will be notified of your status. Set aside at least 30 minutes to complete your application.

Evaluation & Selection
Once you submit your application, our team will email you within 3-5 business days to let you know whether or not you’ve been selected for the program. There are a limited number of seats in each cohort.
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*Once the cohort reaches capacity it will be closed. Act quickly. *

Confirm Participation
Once you receive notification of your admission , you must confirm your acceptance, and return your commitment letter.
2023 Cohort Calendar
Northeast Cohort
Boston, Massachusetts
In person Apr 27 & 28
+Regional Mixer April 28
Applications Open March 10
Applications Close April 10
Midwest Cohort
Austin, Texas
In Person June 15 & 16
+Regional Mixer June 16
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Applications Open May 15
Applications Close June 8
Southern Cohort
Tampa, Florida
In Person Aug 24-25
+Regional Mixer Aug 25
Applications Open July 7
Applications Close Aug 7
Western Celebration
Las Vegas, Nevada
In Person Nov 28 - Dec 1
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Reunion + Celebration
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